Wednesday, December 10, 2014

Project B: Graphic Translation

This project's objective was to take an object and graphically translate it into a simpler form. From there we would take our solution and incorporate it into a mark or logo for an imaginary company. The company I designed for is called "Mon Petit Chou Chou" which is a French term of endearment and play on words. It means "my little cabbage" but also "my little pastry", so I imagined that this logo would be for a French bakery.

Reference photos for study. I chose the one on the bottom left to translate.


Initial Cabbage Studies
Graphic Translation Sketching
Translation to Final Vector
Font specimen sheet
Font Palette sheet
Lock-Up sketching

Border and Color Explorations



4 Lockups with colored text

4 Lockups with black text only



Some mock-ups for packaging

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1 comment:

  1. MelanieDecember 16, 2014 at 2:48 PM

    I saw your cabbage sketches and thought they are perfect, but they really shine in your mock-ups! Makes me want to go to the bakery

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